BAM business consultants and mentors Greg and Alice recently returned to North America from a country in Asia, where they support nationals in their startup projects. Greg shared that the greatest joy was to meet national workers who are flourishing under great odds and adversity.
One of the businesspersons they are mentoring is a feed supplier. James sells the animal feed made in the mill, is able to live on the business, and at the same time, share the good news in the villages. He is the largest seller in his market. Greg asked him how he got to be so successful. It wasn’t easy. He is a believer in a town full of Islamic followers and was ostracized originally.
He broke through by selling good product. He had honest scales, and he did not adulterate his product with lower quality additives. The early adopters saw their chickens grow healthy and strong and they spread the word.
And where did that word spread most often? On Friday afternoons after prayers, the people share about James’ product and that turns out to be his best-selling time. He brings the good news through his action and integrity, and that in turn gives him plenty of opportunity to share good tidings with his neighbors.
Seeds of grain are milled into quality chicken feed, which James sells to farmers with honesty. He also shares the good seed of faith with courage, tenacity, and love.
“Honest scales and balances belong to the Lord; all the weights in the bag are of his making.” Proverbs 16:11
Larry W. Sharp, BAM Support Specialist, IBEC Ventures
Larry.Sharp@ibecventures.com