Month: April 2021

A Business as Mission Perspective on Creation Care

Business as Mission articulates its value proposition with 4 bottom lines, often called the Quadruple Bottom Line. In simplest terminology, they are Profit, People, Purpose, and Planet which incorporates the raison d’être of BAM – businesses are profit-making, job creating, disciple making, and creation caring. What does this final one mean for BAM businesses? I …

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