Month: June 2018

The most successful sports business start-up of all time – 4 reasons why

A start-up is a fledgling business enterprise. The American Heritage Dictionary suggests it is “a business or undertaking that has recently begun operation.” A start-up is a company working to solve a problem where the solution is not obvious and success is not guaranteed,” says Neil Blumenthal, cofounder and co-CEO of Warby Parker. IBEC has …

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Seven ways to insure your customer feels he is king (or she is queen)

I ran across the old German adage, “The customer is king” while preparing for a university class I teach on innovation and entrepreneurship. While it is true that understanding the customer is much more complex than a generation ago, and the metaphor may be a tired one, it is increasingly accurate today. Professor Robert C. …

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